Microsoft Sends “One Across the Bow” of Google – Snipes Gmail in Funny Advertising

| February 14, 2012 | Comments (1)
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This is both quite funny and a little eye-opening if you’re a Gmail user. Yes, Gmail is crawling your email for keywords which is what then produces those “Ads” on top of your email screen if you’re a free Gmail user. Personally, I use Google Apps for several reasons but Apps users don’t have the ads either. Nevertheless, Microsoft really rips Google here on these video commercials. Enjoy the rip! 




In a nice break from Google‘s slick-but-cute explanatory videos and ads, someone at Microsoft has unleashed a rather vicious attack video targeting Gmail.

The video shows Gmail Man, a delivery guy who has the creepy habit of scanning your mail for keywords and then showing you a related ad. You may be fine with that when you’re online, but when dramatized in real life, it might make you question the practice. If nothing else, the attack video makes a compelling case for going with Office 365 instead.

Creatively, Gmail Man falls into a burgeoning category of videos that dramatize Internet activity IRL, like a recent ad for English National Operas showing a man trying to friend and follow people on the street and another from T-Mobile dramatizing Angry Birds played out in a park somewhere.

Maybe Google had it coming, particularly after its own recent snarky video offering a Gmail Intervention.

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Category: News

About Lane A. Houk: View author profile.

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  1. Hella says:

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