It’s a Book – It’s a Video – No It’s a VOOK!

| December 8, 2011 | Comments (0)
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Ok, this is just flat out cool and I only wish I had thought of this. I already have three distinct ideas for a Vook and have submitted my inquiry to the company to look into this further. Thought some of you might find this interesting. I will follow this post with another post about ZMOT… the Zero Moment of Truth; Google’s new Vook!

What is a Vook?

From their own website…  “A vook is a new innovation in reading that blends a well-written book, high-quality video and the power of the Internet into a single, complete story. You can read your book, watch videos that enhance the story and connect with authors and your friends through social media all on one screen, without switching between platforms.

Vooks are available in two formats: As a web-based application you can read on your computer and an application for iPhone, iPod touch and iPad for reading on the go. With the web-based application you don’t have to download programs or install software. Just open your favorite browser and start reading and watching in an exciting new way. You can also download and install the mobile applications through the Apple iTunes store and sync them with your Apple mobile device.”

Here’s a bit of history on Vook…

Vook was founded by serial Internet entrepreneur Bradley Inman and was announced in April 2009. Vook officially launched October 1, 2009 with four debut titles, published in partnership with Atria, an imprint of Simon and Schuster: Promises, a romance by Jude Deveraux; The 90 Second Fitness Solution, a fitness book by Pete Cerqua; Embassy, a thriller by Richard Doetsch; and Return to Beauty, a health book by Narine Nikogosian.  In 2011, Vook launched several new series of titles, including TextVook (animated eBooks and apps on academic subjects) and Brief Histories (historical overviews of popular subjects enhanced with video and text).In 2010, Vook, in partnership with NBC Universal and Perseus Books, launched JFK: 50 Days, an interactive eBook, and the Video Guide series of eBooks, among other apps and eBooks.

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